Digital Marketing Strategy
A. DIGITAL MARKETING STRATEGY PACKAGE
Know What to Do Before You Spend More
What’s included
1. Business Analysis
- Current digital presence audit
- Business/market review
- Target audience analysis
2. Competitor Analysis
- Competitor research
- Competitor positioning
- Digital-channel comparison
3. Channel Strategy
- SEO recommendations
- AI Search recommendations
- Google Ads recommendations
- Social recommendations
- Content recommendations
- Email/lead-generation recommendations
4. Conversion
- Website/CRO recommendations
- Landing-page recommendations
5. Analytics
- Measurement recommendations
- KPI recommendations
6. Roadmap
- 90-day marketing roadmap
- Prioritized action plan
B. AUTHORITY & DIGITAL PR PACKAGE
Build Online Authority & Earn Relevant Visibility
1. Authority Research
- Competitor backlink analysis
- Authority-gap analysis
- Link opportunity research
2. Link Building
- Link-building strategy
- Outreach strategy
- Relevant website opportunities
- Authority-building recommendations
3. Digital PR
- Digital PR opportunities
- Publication opportunities
- Industry-site opportunities
- Brand-mention opportunities
4. Monitoring
- Link/mention monitoring
- Authority reporting
- Monthly recommendations